Thursday, March 29, 2012

Using summer camp + a band of your choice explain how some artists can be called postmodern.



Summer camp and 2 Many DJ’s are postmodern. Postmodernism is firstly a rejection of modernism. What modernism suggested was that everything was new, If one artist recorded a song with entirely new lyrics It would be brand new (Which It would) but If another artist recorded a song using exactly the same lyrics or even part of the lyrics that song would be seen as new. A postmodernist would believe that the two songs are connected and that nothing is new. Kirby Ferguson says "we've seen many great ideas, but we look for inspirations in different medias and later translate it into interactive experiences...We have seen so many music videos...When we're making new project we just look for the spark that transforms all those inspirations into something new and immersive.” Just because an artist may do a cover of a song doesn’t mean they’re postmodern; Jonathan Kramer uses 16 points to decided whether a band is postmodern or not and these include. Includes quotations of or references to music of many traditions and cultures and challenges barriers between 'high' and 'low' styles. This means some artists aren’t postmodern; these Include people like Justin Bieber and manufactured artist such as everyone coming from X Factor.

Summer Camp is an English duo making synth-pop music of the 80’s style. The band is made up of Elizabeth and Jeremy. When they first put out music critics mistook them for being a Swedish group along the style of ABBA, this is because they didn’t show any pictures of themselves and their first music video for Round the Moon used ‘found footage’, this is footage that has no copyright and therefore anyone can use it in their own work. Because of hypereality when we did finally see the band (in their music video for Better Off Without You) we were surprised to see they weren’t a Swedish group or even what I expected them to look like a mix between crystal castles and Sleigh Bells. They seemed to just be plain and normal.  This for me did affect their music as we use music for the visuals as well as the music. They are considered post modern if we look and use some of the sixteen points as described by Kramer, they use point number 11 about a band using contradiction; Summer Camp use images and videos from the eighties to create their style but put them to a modern song to contradict themselves. They are also been considered as ironic because as I’ve said when they first created the band they didn’t clearly say what nationality they were so led people to believe they were either American or Sweedish and using these countries and their music it made them ‘cool’ but when they reveled themselves as British their good reviews disappeared and replaced by ones claiming they’re just playing with ‘cool’ music and this gave them the status of being ironic. Using these points you can see why people would class them as postmodern but it is also possible to see why people wouldn’t as you could just class them as ‘playing at music’ and because they used found footage for one of their music videos they aren’t committed to the industry.

Another artist who can be described as postmodern is 2 Many DJ’s they are a DJ duo that create mashups of songs; they have 13 albums out using the same songs on each just each album is mixed slightly different. Their most famous is Pt 2 which you can legally download from iTunes but some aren’t so readily available or legal to download. Because they use mash ups none of their songs will sound the same for 3 reasons the first being that its not their own music so they music produced cannot be called bad only the way its mixed together, also when they do the mash up they take completely different songs from different genres like in their song No Fun / Push it from Salt N Peppa and Iggy and the Stooges. Finally they can choose any song so they’re not limited to using instruments they own meaning they could hypothetically create any sound they want. In addition they questions the mutual exclusivity of elitist and populist values because they use songs they are not not considered ‘cool’ and then make them ‘cool’ by using modern samples and their use of visuals as in their live shows they start by ‘’showing the mash up happen’ and then use the album artwork of the songs and animating them to make them more fun. Moreover one of Kramers points that link strongly with 2 Many DJ’s is they considers technology not only as a way to preserve and transmit music but also as deeply implicated in the production and essence of music as they mix their song electronically on a laptop and then add electronically created sounds, even if it be a drum beat, and samples that can be found in Garage Band on a Mac.

For the future is do see us all becoming pro-sumers this is because it is so possible to people to create their own music as software is so readily available and cheaper not so any kid with a mac could create the beat used in Rihanna and Jay-Z’s hit single umbrella. A postmodernist would consider the death of uncool as the way forward; this is nothing is uncool and everything will have an audience and because people are always trying to find the freshest sound some of these new genres and music taste will turn mainstream and be in the top 40 one day.

In conclusion; an artist may cover some of Kramers points and not be postmodern at the same time and postmodern artist do not have to fit every one of the 16 points. And the future is unknown but whatever it is we will be able to link it to the present and to the past. 

1 comment:

  1. Harry your introduction is very weak and fails to deal with the question. None of your explanations are comprehensive enough so you must work on this.

    Modernism is a movement which seeks to do things in a new way, in terms of music they sought to make music in new ways using new instrument (hence the move to synthesisers and electric keyboards by some artists) and trying to create new sounds. What PoMo does is create new things but from using old material or methods, this is why they remix and 'cover' certain styles.

    When discussing SummerCamp again the point you make is not clear. I know that you want to explain that they created an image which payed homage to an idealised view 1980's in terms of their fashion and sound and that they also rely on irony to present an image of groups of people who might previously not have been viewed as cool. You do not say this however. You can then use Kramer to explain what elements of their music is PoMo.

    In terms of 2manyDj's they embrace a remix culture to create their sound. They use bricolage via their remixes to create a new meaning for the songs they sample and mix. Again you expression is poor and this point is lost.

    The influence of PoMo and artists like 2manyDJ's can be seen in the current remix prosumer culture which dominates the internet. You can then highlight the problem that with so many people remixing the standard and quality of remixes can vary wildly. Look at Nyan Cat V Friday

    http://www.youtube.com/watch?v=fhAjg-ZOl9s

    for an example of people using high culture instruments to remix low culture songs.

    We have a lot of work to do with your written style if you are to achieve a C in the examination.

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